I’m a Product Designer with 8 years of experience creating digital products from 0→1 and helping teams scale them with impact. I’ve worked in startups, consultancies, and founding teams. I was the Founding Designer at Atri and Eva, and led design at Winnin and True Change.

Throughout my career, I’ve collaborated with companies across many industries, including healthtech, martech, HRtech, education, and AI. Since 2020, I’ve been working in teams where AI is an essential part of the product, exploring how technology can enhance human experience.

My work blends craft, design leadership, and product thinking to create meaningful experiences that balance user needs and business goals. I’ve worked on everything from early-stage research and concepting to launch, growth, and scaling. I’ve also built design systems and defined design principles that guide products used daily by thousands of people.

Outside of work, I’m married and the proud father of two amazing boys. They remind me every day why clarity, purpose, and positive impact are at the heart of the products I create